/improvements).
Where change records come from
Intent Diagnosis explains why a buyer question fails (for example missing
surface, weak page, thin evidence) and proposes one or more changes. Proposals
are grounded in your Site Map — including when you need a new surface (blog,
pricing, product page) before polishing the homepage.
What you’ll see
- Title and diagnosis summary
- Proposed change (what to do)
- Destination page(s) when the change attaches to existing URLs
- Status as you work the queue
- Agent brief export for handing work to tools or teammates
Typical flow
- Find a gap in Monitoring → Overview or a finding in Optimize → Page audits.
- Review the diagnosis and proposed change.
- Confirm into Optimize.
- Ship the change in your CMS, codebase, or via your agent workflow.
- Optionally validate with Experiments.